News

Ways to build your market profile and professional reputation

06 October 2022

To forge a strong network and attract new work opportunities, professionals need to have a profile and reputation which is well-known and respected in their chosen markets.

Professionals who do stand out from the crowd appeal to both clients and referrers alike. Such visibility and preference isn’t usually achieved by chance; it is more likely the result of a carefully executed strategy – often implemented over several years.

That strategy is ever-evolving to reflect…

Motivating colleagues to refer you

16 June 2017

Encouraging cross referrals from colleaguesColleagues should be a major source of work opportunities and referrals for most professionals. It makes commercial sense to blend complementary expertise and seek to offer clients broader support from within the firm.  In reality, though, professionals are sometimes disappointed by cross referrals and the volumes of business leads that originate from within their firm.

A silo-mentality can miss key cross referral opportunities

A common issue behind this is…

Beyond The Trusted Adviser – the five faces of the new model professional

25 November 2015

Beyond The Trusted AdviserWe are delighted to announce the publication of a new piece of research by The Results Consultancy.

Beyond The Trusted Adviser – the five faces of the new model professional looks at the new attributes of a Trusted Adviser now expected by clients.

The findings are based on research with a large number of professional services firms’ clients, as well as recognised Partner exponents of the ‘five faces’ within…

Win new work through your business writing

19 January 2015

Content overview graphicOur latest e-newsletter shares 5 ways to win work through business writing.

Professional services firms have always recognised the value of writing and sharing content as part of their marketing and client development strategy. Indeed, significant time is invested in creating brochures, articles, guides, white papers, blogs and social media updates.

The explosion of digital media has made it easier than ever before to publish and share content. But, conversely,…

5 components for a successful 2015 BD plan

07 January 2015

2015 goals imageReturning to work after the festive holidays, many professionals use the opportunity to look at the year ahead and establish plans to secure specific business goals and targets they want to achieve.

How focused and practical these plans are often has a bearing on whether they will be successful or not. In helping professionals over the years devise and implement plans which bring the results they want, we’ve come…