We regularly conduct research into best practice business development strategies and tactics. This helps us to guide clients on the latest BD challenges and opportunities. We are also able to save them time and effort by evaluating which new approaches will give them a competitive edge.

Our research and commentaries are sought by professional bodies and the press, as well as by our clients. Some of our recent research projects include:

Making Training Stick White Paper cover    

Making training stick

A white paper which discusses how you can ensure learning is embedded quickly and easily into the workplace, how can you achieve the results you want through learning and development etc.


How to achieve powerful results from BD coaching programmes

This white paper discusses the effectiveness of business development coaching programmes and what are the secrets of success.


Beyond the Trusted Adviser – the five faces of the new model professional

This white paper looks at the new attributes of a Trusted Adviser now expected by clients. It draws on research findings with a large number of professional services firms’ clients, as well as recognised Partner exponents of the ‘five faces’ within their own firms.

ourapproach1  latest-research-2

Generating business from global law firms

Exploring the views of international law firms on what they seek in local counsel when referring work to that jurisdiction.

Becoming the Go-To professional

Research on developing ‘personal brand’ and reputation in professional services.

Measuring performance – the new approach

Mapping and establishing BD competencies for performance evaluation and remuneration.

The path to partnership

What a potential Partner now needs to demonstrate.



 You might also find our books, Winning Business Digests and videos helpful.

Some points from our Go-To Professional research covered in a recent conference session:


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